Privacy Policy
Effective Date: 30th July 2025
Company Name: PPC Dynamics
Website: www.ppcdynamics.co.uk
Contact Email: hello@ppcdynamics.co.uk
Company Address: PPC Dynamics, Denmar, Vigo Lane, Yateley, GU466EP
1. Introduction
At PPC Dynamics, your privacy is important to us. This Privacy Policy outlines how we collect, use, store, and protect your personal information in compliance with the UK General Data Protection Regulation (UK GDPR) and other relevant legislation.
2. What Personal Data We Collect
We may collect the following categories of personal information:
– Identity Data – Name, job title, business name
– Contact Data – Email address, phone number, mailing address
– Technical Data – IP address, browser type, operating system, device type
– Usage Data – Information about how you use our website and services
– Marketing Data – Your preferences in receiving marketing from us
3. How We Collect Your Data
We collect data through:
– Direct interactions (e.g., contact forms, emails, phone calls)
– Automated technologies (e.g., cookies, tracking pixels, analytics)
– Third-party sources (e.g., advertising platforms like Google Ads, social media)
4. How We Use Your Data
We use your data to:
– Respond to enquiries and provide our PPC and digital marketing services
– Manage and maintain our client relationships
– Improve our website, services, and user experience
– Send marketing communications (only if you’ve opted in)
– Fulfil our legal obligations
5. Legal Bases for Processing
We process personal data under the following legal grounds:
– Consent – When you’ve given us permission (e.g., marketing opt-in)
– Contractual necessity – To perform a contract with you
– Legal obligation – To comply with the law
– Legitimate interest – To operate and improve our business responsibly
6. Cookies & Tracking
We use cookies and similar tracking technologies to:
– Improve website functionality and performance
– Analyse user behaviour and site traffic
– Run retargeting or remarketing campaigns (e.g., Google Ads)
7. Who We Share Your Data With
We may share data with:
– Service providers – hosting, CRM, analytics, and communication tools
– Advertising platforms – Google Ads, Meta (Facebook), LinkedIn, etc.
– Legal/regulatory authorities – only when required by law
We never sell your data to third parties.
8. International Data Transfers
If any of our service providers are based outside the UK, we ensure your data is protected under standard contractual clauses or equivalent safeguards.
9. How Long We Keep Your Data
We retain your data only for as long as necessary to fulfil the purposes for which we collected it, including legal and accounting requirements.
10. Your Rights
Under UK GDPR, you have rights regarding your personal data:
– Access – Request a copy of the data we hold about you
– Correction – Ask us to fix any incomplete or inaccurate data
– Erasure – Request deletion of your data (“right to be forgotten”)
– Objection – Object to our use of your data in certain circumstances
– Data Portability – Request transfer of your data to another provider
– Withdraw Consent – At any time where we rely on consent to process your data
To exercise your rights, contact us at: hello@ppcdynamics.co.uk
11. Security Measures
We implement appropriate technical and organisational measures to protect your personal data from unauthorised access, alteration, or loss.
12. Third-Party Links
Our website may include links to external websites. We are not responsible for their privacy practices or content.
13. Policy Updates
We may update this Privacy Policy periodically. We recommend reviewing this page occasionally to stay informed.
14. Contact Us
For any questions or requests regarding your data:
PPC Dynamics
Email: hello@ppcdynamics.co.uk
Address: PPC Dynamics, Denmar, Vigo Lane, Yateley, GU46 6EP